How many bottles are enough? When I decide I have enough. That’s how capitalism works.
The lesson was that ammo, magazines, things like that dry up in a hurry when the herd panics(usually for no good reason), so get what you need when it is plentiful and cheap.
But what I also learned (and confirmed post Sandy Hook) is that market speculation pays off, if you’re willing to gamble. I see nothing wrong with buying a few extra items that are likely to be in high demand when the herd panics, and making money off those that didn’t prepare.
I’ve been picking up lowers at sub-$50 for the last couple of years; always nice to have rainy day projects...same with the cheap LPK’s. If I decide I want to sell them...I see no reason why I should sell them for what I have in them, when the market is commanding 2-3x that. If I would...they’re just gonna get resold at the market value.
It's no different than playing the stock market, speculating on real estate, or anything else.
What these companies are doing is gambling that the short-term profits they make will offset any ill-will from the guns & gear buying community in the future.
Judging by the fact that this is the 3rd or 4th time CTD has done this, and is still going strong...it appears to be a smart gamble on the businesses' part.